This is something I attempted a few months ago and had a blast doing, but I didn’t have the right strategy in place. This go around is going to be different though.
I now have a much larger database to reach out to.
I’ve also got pretty good at Facebook advertising (see a case study here) that I can leverage.
I also have a lot of agents that I can reach out to personally.
I have talked with a lot of real estate agents over the last few months and they have a lot of questions about marketing their business. A lot of the questions are repeated, which is a shame, as we are talking one-to-one (on a phone, in person or email).
Here are a few questions I have been asked over the last few months;
- How can I use Facebook to generate leads?
- Should I have my own website or should I use the one my brokerage provided?
- Should I invest in SEO or Google Ad Words?
- What email software should I use?
- Does direct mail work?
- Do I really need a CRM? If so, which one should I choose?
As you can see, agents have questions.
I want to provide the answers.
Or share my insights on these topics.
This got me thinking — why not bring back AAL?
The arrows are for dramatic effect 🙂
The First Ever,
Live Online Marketing
Q & A Show for Realtors
Pretty much how I feel…and I know you do, too. Right?
(GIF credit: Giphy)
What is Ask Adam Live?
So, starting Thursday September 18th, I will be launching a brand new, never before seen on the Interwebs (from what I can tell), a weekly questions & answers show where I answer YOUR questions about marketing your real estate business more effectively online.
This will be broadcasted via Google Hangouts. No more hiding behind the computer screen for me.
You ask the questions.
I answer them.
At 1:00 PST.
Why Ask Adam Live?
As I said earlier in the post, I get asked a lot of questions about marketing. I know if one person has that question, there is a good chance others are wondering the same. It’s not fair to answer these questions one-to-one, so why not start a show where I can answer them for everyone?
Who Came Up With This Idea?
I am a HUGE fan of the Dave Rasmey Show and have been a listener for years. For those of you that are unfamiliar with his show (check it out), he has a daily show that is three hours long. Most of the content comes from people calling in asking questions about personal finance, business, life and getting out of debt.
Also, one of my business idols, Gary Vaynerchuk, is doing something similar with the #AskGaryVee Show — a daily Q & A show. He started this last month and it’s been a great success so far. He has a MUCH larger following than I, so that certainly has helped him. He’s also awesome on camera.
I love this style, so I wanted to create my own online show.
Now, I understand Dave and Gary both have much larger audiences, but I am confident we’ll get there in time 🙂
I considered a podcast, but I wanted to do something different.
Something that has not been done for.
Start a trend.
Blaze a trail.
So, Ask Adam Live was born.
How Does Ask Adam Live Work?
You can see the page here: www.AskAdamLive.com
Don’t worry, to ask a question live, you do not have to be on camera. You can submit your questions in the chat box.
I will also have an image in the right side bar that will take you to the Ask Adam page. See it right here ===>>>
I know it will take some time to build a following, so I am setting up a page to gather questions before the show.
I will publish each video as a blog post following the show, if you cannot make it live, you’ll be able to watch the replay.
As I said, this is something that has not been done, that I am aware of.
And there might be a reason for that 🙂
I am excited to see how things turn out. I know there will be a learning curve. Hopefully, I get it dialed in sooner, rather than later. I know this will help a lot of agents out as there is a lot of mis-information out there. A lot of “noise”.
I am open to suggestions on making the show better. If you have any ideas, please leave them in the comments below.
See you on Thursday!